Discover a brilliant truth.

Serving expertly-crafted creative, strategy, branding, and websites with a dash of sparkle.

Scroll down to find out more!

  • If the vibrancy of our website hasn't made it clear yet, we're not shy about our strong beliefs. Our stance is firm: no room for homophobia, racism, or sexism here. We unapologetically support women's and trans rights in every way they're sought. Access to medical care is a basic right, not a privilege.

    Black Lives Matter. All Black Lives Matter.

    If any of these values discomfort you, we kindly suggest seeking services elsewhere and wish you a wonderful day!

  • Our home office is located on the traditional territory of the Mississaugas of the Credit (of the Between the Lakes Treaty of 1792) and the ancestral lands of the Attawandaron people.

    We recognize the significance of the Two Row Wampum Covenant and the Dish with One Spoon Covenant to this land, and offer our respect to the First Nations, the Mississaugas of the Credit, Anishinaabeg, Haudenosaunee, and Métis communities, and acknowledge that this land is a gathering place and a home to many Indigenous peoples, including Indigenous peoples of the global diaspora.

    Visit native-land.ca to find out on which land you have settled.

    Truth and Reconciliation Commission Report

Truth. Everyone has one. Your organization's truth (or what we call its “unicorn”) is a story so beautiful that the world can’t be cheated out of hearing it.

We've assembled a team of Rebel Unicorns to help you understand your purpose and connect to the heart of your communities.

Now more than ever, people are taking a stand for the things that matter to them.

You don't need to live in a fantasy to see unicorns. There's magic in every person and every brand. We'll help you harness it and use it for good.

REBEL ON!

Rebel Unicorns Assemble!

We're passionately opinionated and occasionally outrageous. We serve looks whether in sneakers or stilettos. We err on the side of too much. We're wildly talented and super humble about it. We’re fiercely unapologetic for who we are and how we do life. We're Rebel Unicorns, and we don't tone down our sparkle for anyone.

Chris Farias
Jared Lenover
Natasha Szostak
Jesseline Gough

  • Partner, Creative Strategist

    Chris is feeling the fantasy. They’re an unchained unicorn free to roam. Chris is on a mission to live their best, most authentic life. They’re also a mindful creative that sees the hidden potential in everything around them. Chris loves taking a project and putting it through the rock tumbler in their head until a fully polished concept reveals itself. People say that they are pretty magical, but it's their ability to see the brilliance in others that really sets them apart.

  • Partner, Digital Strategist

    If Chris brings the fantasy element to Unicorn Rebellion, then Jared brings the science fiction. He's a web and social media developer with heaps of digital marketing knowledge. Don't worry about getting lost in techspeak. Jared's a fantastic teacher and can break down even the most complex web topics in a totally human way.

  • Copywriter

    Natasha is a brand storyteller. She loves writing compelling copy and helping our clients speak their truth. The challenge of taking on different brand voices means that her job is never boring. An unapologetic pop culture lover, she's not ashamed to admit that everything she knows about writing taglines she learned from the Real Housewives.

  • Graphic Designer

    Jesseline knows how to design the house down. She's an artist, graphic designer, and prepress wizard whose focus is on perfection. She's a master of kerning and a Pantone princess who loves getting stuck in the details. Chris and Jesseline met on the first day of design school and have been constantly inspiring each other ever since!

Mighty Real Results.

They say there's nothing more dangerous than an unchained unicorn.

Likewise, magical things happen when our team is set free to creatively explore. The safe choice isn't an option for us, but we always do what's right for your business.

We dig deep. We capture your essence. Then, we unleash it unto the world so you can slay the competition.

  • Logos are an important part of brand recognition (and we've created some pretty great ones!), but a brand is so much more than that. It's about emotional connection. Think of a brand as the stuff people say about you when you're not in the room. We'll help you build that connection and arm you with the tools you'll need to manage your brand.

  • A lot of agencies know how the web works. We know how to werk the web to your advantage. First impressions are everything. We build websites that are user-focused and brand-driven.

  • Make them aware. Make them care. Make them do something. Our campaign strategy starts with learning more about your mission. Then, we help clarify your messaging and pair it with eye-catching can't-miss-it design.

Work.

  • Hamilton For All
    Branding/Design/Collateral

  • Hamilton Community Foundation
    Branding/Design/Marketing

  • Atlantic Ballet
    Branding/Website Design

  • Today’s Family
    Branding/Design/App Design

  • CoBalt Connects
    Branding/Design/Website

  • Time Warner
    Branding/Design

  • Willow Salon
    Branding/Design/Marketing/Website

  • Podcast One
    Branding/Design

  • Ontario Camps Association
    Branding/Design/Website

  • Chris Paul Rainbows
    Branding/Design/Social/Website

  • Compusense
    Branding/Design

  • Greta’s Flair
    Branding/Illustration/Design

  • The Westdale Theatre
    Branding/Design

  • Body Peace
    Design/Campaign/Website

  • Winterfest
    Branding/Design/Magazine Layout/Marketing

  • YWCA
    Branding/Design/Illustration/Campaign

  • Downtown Paris BIA
    Branding/Design/Marketing/Website

  • CTAM
    Design/Marketing

  • McMaster University | School of the Arts
    Design

  • Good Shepherd
    Design/Campaign
    Photography by Marta Hewson

  • Public Health | City of Hamilton
    Design/Campaign/Marketing

  • Afro Canadian Caribbean Association
    Branding/Design/Marketing

  • Our Landing Place
    Branding/Design/Website

  • Hamilton-Wentworth Elementary Teachers’ Local
    Design/Illustration/Layout

  • Daily School Route
    Branding/Design/Layout/Website

  • Dr. Kim Alexander
    Branding/Design

  • International Village BIA
    Design/Campaign

  • Cake and Loaf
    Design/Illustration/Packaging

Feature Project.

Unicorn Rebellion is thrilled to unveil the name and branding, SCAFFOLD: Supporting Affordable Housing Efforts, for Hamilton Community Foundation's (HCF) new affordable housing initiative. Our goal was to capture the essence of HCF's multifaceted 10-year, $50 million commitment with a name and visual identity reflecting the collaborative nature of this important endeavour and the Foundation's unique role.

"Chris did an incredible job of portraying a highly complex and multi-faceted strategy through a simple name and visual that is immediately understood, links to everything we do in affordable housing and works perfectly within our overall brand. They got to the essence of our role through a brand that makes it easy for us to articulate and contextualize everything in the materials we produce." - Grace Diffey, APR, FCPRS - President, Community Relations, Hamilton Community Foundation

The name SCAFFOLD was chosen with specific reasons in mind: just as scaffolding delivers the right support at the right time in a construction project, SCAFFOLD guides HCF’s decisions on where its resources will have the most impact and the best roles it can play. The brand, which can be carried through multiple tactics, brings together these many roles in affordable housing -- including granting, investing, research, policy etc. -- linking it visually to HCF's mission of driving positive change by connecting people, ideas and resources.

Words.

  • “I’ve worked with a lot of designers and agencies over time but Chris is on a level of their own, a level I haven’t seen before.”

    Grace Diffey, APR, FCPRS, Vice-President, Community Relations, Hamilton Community Foundation

  • “If I had to summarize Chris Farias in two words, those would be CREATIVITY and COMPETENCE."

    Astrid Hepner, Hamilton Music Collective CEO/Founder, AIFEC Program Director

  • "They were a joy to work with, always responsive, always on time, always exceeding our expectations."

    Graham Crawford

  • "I trust Chris completely with what my business needs; they get it the first time, every time."

    Kim Elizabeth Adams, Owner, Willow Salon

  • "Working with Unicorn Rebellion is like having someone who understands the vision in your head better than you do.”

    Jeremy Freiburger, Cultural Strategist at Cobalt Connects

  • "The joy of working with you is not knowing what we will get back but being thrilled every time. It’s magical."

    Brenda Ferguson, CEO, Today’s Family

  • "Clearly talent is a major element of a good design, but what makes it great is when the artist puts a part of themselves in it because they care. Chris cares."

    Mark Chamberlain‎, Bike For Mike

  • “Exceptionally talented, thoroughly professional, contagiously engaging and inspiring...these are the reasons to hire and collaborate with Unicorn Rebellion.”

    Karen Schulman Dupuis

  • "The fresh approach and uplifting visuals by Unicorn Rebellion brought our vision of a public awareness campaign to life. They listened to us and were a pleasure to engage."

    Sarah Wayland, Hamilton for All steering committee

  • “Chris' extensive experience, their creative abilities and mega talent are a combination of skills that is pure magic!”

    Melanie Sodka, Capacity Creator, Business Professor, Speaker, Writer, Podcaster

  • “Two steps ahead of the hottest new trends, pop culture and human behaviour run through Chris' veins, fuelling the most beautiful, innovative and creative ideas."

    Natalie Davison, Marketing Consultant

We want to team up with you. You have the determination, but it can feel daunting to go alone. We'll guide you through the project and make you look pretty fabulous doing it.

Here are the ground rules.

If this technicoloured website of ours didn't tip you off already, it should be obvious that we have pretty bold opinions. Our rebellion is unapologetically homophobic-free, racist-free, and sexist-free.

Sound good? Then we'd be absolutely gagged* to work with you!

*DON'T WORRY, THAT MEANS WE'RE REALLY EXCITED!

  • Unicorn Fund

    A percentage of Unicorn Rebellion's profits each year goes to the fund. So if you're a client, you're already a supporter!

    Let's go!

  • Chris Paul Rainbows

    Ready to grow a bright and colourful tomorrow? I’ll bring the book and you follow along with your heart!

    Let's Go!

  • Speaking

    Chris speaks to groups about how to be more inclusive in your organization or classroom from a 2SLGBTQIA+ perspective.

    Let's go!